For Visa's 2021 Christmas campaign, we developed a creative concept revolving around the ease and security of paying online for not just any gift, but the ideal one for that special someone in your life. In this way, with Visa, the world is your gift shop.
To showcase this in a heartwarming way, we created different stories, each with a twist where at first it seemed a present was for someone, but ended up being for someone else. Because, what's a better gift for a cat than a Roomba to parade it around the house for the rest of the year?